Brent Feigenbaum manages marketing communications including: corporate marketing, branding, public relations, advertising, and internal communications for Hunt Real Estate Capital, a division of Hunt Companies. Prior to joining the firm, Mr. Feigenbaum was the chief marketing officer for J.E. Robert Companies, a private equity real estate firm. While at J.E. Robert, he developed comprehensive branding, corporate positioning and global marketing campaigns. Before that he spent four years at GE Real Estate as the global marketing director where he developed a unified and consistent brand strategy for its commercial real estate business. His leadership and direction reshaped the business and was recognized as one of the best marketing initiatives by GE’s corporate officers.
Earlier in his career, Mr. Feigenbaum spent seven years running global marketing and client communications for Citigroup’s Private Bank and at its Corporate Bank. There, he created innovative marketing programs and built highly effective teams in the United States, Europe, Asia and Latin America. Mr. Feigenbaum has also held senior strategic marketing roles in New York and London for The Chase Manhattan Bank and National Westminster Bank. He began his career at Business International (The Economist Intelligence Unit) where he was trained by, and replaced, a young Barack Obama who also began his career there.
Mr. Feigenbaum has written extensively on global marketing strategies, most recently,“Managing a Crisis: Insider’s Guide to Taking Control,” (April 2016) New York Real Estate Journal; “7 Rules for Successfully Managing Global Marketing Teams,” (March 2016) Bisnow; “Media Relations 101: Preparing for an Interview,” (June 2014) Scotsman Guide; “Let your Message Resonate Globally: Managing Global Marketing Teams,” (October 2013) Scotsman Guide.
A history major at Vassar, he graduated in 1982. He went on to complete a master of international affairs from Columbia University in 1984. In 1991 he received a master of international economics and management from Bocconi University in Milan, Italy. He currently serves on the Executive Committee of Columbia University’s School of International and Public Affairs Alumni Association, and is a past trustee.